Once again on Social Media Saturday we’re looking at Twitter applications. In fact what we like most about HootSuite is that you can send messages and share links into lots of social media applications.

Not only can you share on Facebook but you can also choose certain pages (if you have more than a few like me) you want to send information to.

Of course there is a mobile application which is great for geotagging your location for your stalkers on FourSquare (if you’re into that sort of thing).

Being photographers I suppose we really should be sharing lots of pictures. HootSuite utilises Ow.ly not just for url shortening but for image sharing…. which is nice.

Here’s a few other features we quite like….

Page feeds for Twitter, Facebook and FourSquare.

Quick and easy search filters

It’s nice a easy to be able to search your individual streams by either keyword or Klout score.

Klout measures your influence on the web in terms of reach and network influence.

Mashable for example have the highest possible Klout score (100) 

Lists overview

Simple overview of members of your lists with basic information like followers, Klout score and their last tweet.

Stats

Track your clicks that use the ow.ly links.

It’s also easy to track individual tweets and their popularity. 

Schedule Tweets and Facebook messages

Just like it’s a good idea to schedule blog posts at certain times of the day the same is true of your tweets.

Not only can you schedule tweets but also Facebook messages.

A little bit of humour….

Conclusion

Overall HootSuite is incredibly powerful tool. Used with either either the iPhone or Droid app and the HootSuite Hoodlet (browser bookmark tool) there’s very few boxes that aren’t ticked.

If you’ve used Tweet Deck then you’ll be pretty comfortable with how HootSuite works. It might take some time to get used to some of the controls as there’s lots of little buttons all over the place rather than one toolbar.

When HootSuite really comes into it’s own is when you’re working on a collaborative project where you might want to have others tweet information or post to your Facebook page without having full access to your account.

I’ve yet to use the ‘Team Members’ tools yet but I can certainly see the benefits.

There’s also lots of other nice little features like being able to ‘view the conversation’ in your Twitter stream a bit like you might in a Facebook conversation.

Side by side HootSuite beats applications like TweetDeck by a mile so if you’ve had enough of those TD alerts and fancy trying something different then HootSuite could be worth a try.